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ArticlesLagging giant: Apple rethinks blockchain and cryptocurrency
Some global companies remain skeptical about blockchain and cryptocurrencies. However, Apple's CEO recently revealed the company's interest in blockchain technology.
Apple is exploring the possibility of using cryptocurrency, company CEO Tim Cook said in a New York Times interview. The company doesn’t plan on releasing any innovations in the near future but is studying the technology. Cook added that Apple won’t be accepting cryptocurrency for purchases anytime soon, but the company is exploring ways to break into the sector.

At the same time, Apple’s CEO admitted that he invests in crypto assets. Cook said he considers them a reasonable part of a diversified portfolio. He didn’t specify his assets or the volume of his investments.
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